I’m a ghost who likes to tell stories.
Although you’ll find my name on more than 100 published articles, some of my favorite work appears to be written by someone else. Ghostwriters author more than books. You can hire a writer for training programs, websites, case studies, resumes, brochures, social media content and more.
When hiring a ghostwriter, consider your goals for the finished product. If requesting a speech, you might want to inform your audience or you might need to persuade. Do you want to create a feeling of celebration, for example? Do you want your listeners or readers to consider your point of view, adopt it or take a specific action?
For speeches or similar assignments where the tone and speed of your delivery can affect the finished product, your ghost needs access to previous speeches with comments about what you enjoyed and what you didn’t like. Watching you deliver a speech in person or on video is also helpful, and old emails or letters can offer insight into your mannerisms and favorite phrases. The more information you provide upfront, the cleaner the first draft can be.
If you plan to continue using the same speechwriting ghost, share your “podium edits” – changes you made shortly before or during delivery. Any changes you make to the ghostwritten speech will teach the writer more about you.
Experienced ghostwriters are like parrots with a purpose – and a bigger vocabulary. We can mimic someone’s style and tone while delivering messages that are new and targeted. I’ve written for men and for women.
Assignments vary according to client preferences and events, from a few bullet points to full scripts or speeches and more. Some jobs are as simple as several sets of potential opening remarks for a speaker whose main message is already complete.
Haunted by your next writing project? Contact me to discuss how a ghostwriter can help you reach your communication goals.
Candace Schilling, publicist, offers PR Communication and Training to spiritual teachers and faith-based communities. For more inspiration as well as tips about marketing and strategic communication, check out her articles or find Candace on LinkedIn.